Description
As the nation’s first wellness-focused membership-model grooming franchise, this company is pioneering a new frontier of dog care within the booming $95M U.S. pet industry.
This company has unprecedented market potential because it serves an historically underserved market: the 80% of dogs that don’t need haircuts. That said, the services are designed to improve the health and longevity of all dog breeds through a routine care schedule in five core areas of maintenance: Skin, Coat, Ears, Nails and Teeth.
The low cost but high profit membership-based recurring revenue model is amplified with “as-needed” add on services — nail grinding, barber-style haircuts, facial scrubs, etc. — and products to maintain health between visits.
Training
Comprehensive hands-on training at corporate offices in Jupiter, FL
training: the five core areas of dog grooming — Skin, Coat, Ears, Nails, Teeth
Barbershop training: haircuts
Marketing strategy and tactics
Management training: best practices and key performance indicator benchmarks
Front desk / customer service
POS, add-ons, retail sales
Equipment operation and maintenance
